The media institution I would pick to publish my music magazine is Bauer Media institution. Bauer media institution is Europe’s largest privately owned publishing group. The group is a worldwide media that offers 300 magazines in 15 countries and also online, TV and radio stations. Bauer media is built on the influential media brands such like Kerrang, Q magazine, Kiss radio with creates millions of personal relationship with engaged readers and listener. The reason why I’ve picked Bauer Media institution is because they don’t publish an RnB magazine like mine but they publish other type of magazine about gossip such like “Heat”, “More!”, “Closer” those type of magazine, they also publish Music magazine such like “Mojo”, “Q” and “Kerrang” the institution also distribution other magazine about sports, lifestyle, motoring and they distribution national broadcast such like “Kiss”, “4Music”, “The Hits radio”. Since Bauer media institution doesn’t Publish RnB magazine it could benefit them by reaching a wider audience, they would be reaching a wide audience because Bauer doesn’t Publish RnB magazine so if they did they would be getting more audience cause they can Publish more that one genre, by doing this it will lead to a increase of popularity to Bauer. another benefit for Bauer media institution for distributing my magazine it wouldn’t create too much competition with other publishing titles because Bauer media doesn’t Publish RnB, Hip Hop type magazine this will benefit them because it would affect any relationship with other publishing titles so no other publishing titles that was Bauer was distributing would pick another distributor. Another benefit of Bauer media institution of distributing my music magazine is it would a massive financial benefit for Bauer because they would receive a massive audience that none of the other magazine had got from because they have never Publish a RnB type of magazine, by receiving a massive audience their sales would increase and this will lead to a increase of profit and with a increase of profit they could spend on luxury that they want.
I would distribute my music magazine to music stores such like HMV because since my magazine is about music so I thought it would fit in with the HMV store. Since HMV is one of the biggest store in the UK I thought it would be best if I distribute my magazine there cause HMV sells music there and a lot of music lover shop there and music lover would purchase my music magazine cause it might attract their interest. I would distribute my music magazine in a book shop or a magazine such like WHSmith because it would be suitable there since it’s a book/ magazine shop so it’s accessible to the audience. How I would distribute my music magazine to the company is by writing to them asking if I could sell my music magazine there without them paying for the magazine but If the magazine makes a sale the company can keep a percentage of the magazine fee so the company would lose money if they brought my music magazine.

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